International Marketing

Changes in the international market have always been unpredictable. Before 2000, no one would think that Motorola would fall. In 2005, no one believed that Nokia would have such a big recession. For enterprises, the focus of marketing is to gain insight into customer needs and create value for the company, but also to bring profits to themselves and continue to grow. This course is mainly for the responsible person or senior executive of the company, and discusses the relevant content of the marketing of the international market. It is also taught with the practical cases of the industry to help the company achieve higher profits and achieve growth.